Can our dealers see each other's prices?

No. Prices are tied to the account, so each dealer only ever sees their own. This is usually the first question a wholesaler asks and it is the reason a public catalogue does not work for this trade.

Every customer has a different price. Can the system handle that?

Yes, and it is the normal case. Prices can be set per account, per product group, per quantity band or as a discount off a base list, and several of those can apply at once. We go through how your prices are actually agreed in the technical review, because no two wholesalers do it the same way.

Can it connect to the accounting software we already use?

Usually yes. If it offers a way in, orders can become invoices without anyone retyping them, and stock can be read from where it already lives. We check your specific software before quoting rather than promising it in advance.

What happens to orders that still come in by phone?

Your staff enter them into the same system, so nothing lives outside it. In practice phone orders fall away over a few months, because a dealer who can see stock and their own price stops calling to ask.

Do we have to put our whole catalogue online?

No. What a dealer can see is controlled per account, so you can start with one product group and one set of customers. Many wholesalers never show everything.

Can dealers order on a phone?

Yes. The screens work on a phone browser and can be added to the home screen. Buyers in the trade often order from a van or a warehouse floor rather than a desk.

Can we start with a few dealers rather than all of them?

That is what we recommend. A small group of cooperative dealers finds the awkward cases in the first month, and the rest join a system that has already been corrected.

How much does a project cost?

There is no price list, because the scope decides it. How many screens there are, who logs in, which other systems it has to talk to and who maintains the content all move the number. After the first call and the technical review you get a document with the price and the timeline in it, and you read that before anything is signed.

How long does it take?

The scope document gives you a date, and it is written after we have seen what the work actually involves rather than before. What moves that date is usually not the building. It is how quickly content, logins and approvals come back from your side, so we agree who is responsible for what at the start.

The source code is yours. Ownership of the software transfers to you under the terms of the contract once development is complete and payment has been made in full. Those terms, and the confidentiality clauses, are in the contract signed before development begins.

Wholesale Management Software Development

We build dealer ordering systems where every account sees its own prices, and orders reach your accounting without being retyped.

What We Build for Wholesalers

Wholesale is not retail with bigger boxes. These are the parts that make it a different system.

A Price List per Customer

Every account sees its own prices. There is no public list, and nobody finds out what another buyer pays. The price comes from the agreement rather than from whoever answers the phone.

Ordering Without a Phone Call

Dealers place their own orders, from stock they can actually see, at the quantities their agreement allows. The orders that used to arrive by WhatsApp at midnight arrive in the system instead.

Stock the Buyer Can See

What is in the warehouse, what is on the way and what is already reserved. The buyer stops calling to ask, and your staff stop answering the same question twenty times a day.

Credit Limits and Payment Terms

Each account carries its own limit and its own terms. An order that would breach the limit stops before it reaches picking, not after the goods have left.

A Catalogue That Changes per Account

Products a dealer is not allowed to buy do not appear for them. One catalogue serves twenty different agreements without twenty different spreadsheets.

Orders Reach Your Accounting

An order becomes an invoice in the system you already use. Nobody retypes it, and nobody discovers at month end that two versions of the same order exist.

Where Are You Starting From

Both situations are routine for us. Tell us which one applies and we will shape the first call around it.

Get a Quote References

From First Call to Project Start

The process runs in five steps, in the same order on every project. You can stop after any of them.

Short Phone Call

15 Minutes

You outline how orders reach you today and what goes wrong most often. We ask a few questions and tell you whether a custom system is worth building for it. If it is not, you hear that on the same call.

Technical Review

45-60 Minutes

We go through the detail together. How many accounts, how prices are agreed, what your accounting software is, where stock is recorded, and what has to keep working while we build.

Scope Preparation

Before Any Commitment

You receive a document that states what will be built, in what order, on what timeline, and at what cost. You read it before anyone signs anything.

Agreement Signing

One Document

The agreed scope becomes a signed contract. The confidentiality and intellectual property terms are set out in the same document, rather than in a separate one or at a later stage.

Project Start

Same Month

Development starts and we deliver working software at regular intervals. A preview environment goes up within the first week, so you can follow progress in the product itself.

Start with a Call

Every system we write is built for one company. We do not sell a ready-made product. Tell us what you want to do and we will reply the same working day, and you get the scope, the timeline and the price in writing before anything is signed.

See what we have built for other companies

What You Get From It

You do not need the technical side to judge this. Here is what changes on the business side.

Your Sales Team Stops Taking Dictation

The hours that went into writing down orders go into selling instead. The order arrives already typed, already priced and already checked against the limit.

Pricing Mistakes Stop Happening

The price comes from the agreement, not from memory. Nobody quotes last year's figure and nobody has to issue a credit note to fix it afterwards.

Buyers Order Outside Your Hours

A dealer placing an order at eleven at night is spending their time, not yours. The order is waiting when the warehouse opens.

You Can See What Each Dealer Actually Buys

Which products, how often, at what value. The conversation about a discount starts from the figures rather than from what the dealer says they buy.

A New Dealer Is Set Up in Minutes

An account, a price list and a credit limit. No new spreadsheet, no copying last year's file and editing it.

One Catalogue Instead of Twenty Spreadsheets

A product changes in one place and changes for everyone entitled to see it. The version problem disappears because there is only one version.

Choosing a Company for This Work

The questions to put to anyone quoting for a wholesale system, and the commitments we make on each of them.

We Say When You Do Not Need This

If you have thirty customers and a stable price list, a spreadsheet is cheaper than anything we would build. You will hear that on the first call.

It Connects to the Accounting You Already Use

Your accounting software stays where it is. We build the ordering side and connect the two, which is why this can be done without stopping the business.

Built Around Your Agreements

Wholesale terms are never generic. Minimum quantities, tiered prices, carriage paid thresholds and account-specific discounts are the system, not an afterthought bolted on later.

Scope Before Signature

You know the scope, the timeline and the price before you commit. We would rather lose the project at the scoping stage than argue about what was included halfway through it.

Code Ownership in Writing

Who owns the code, and whether we may name the work as a reference, are both settled in the contract before the first line is written.

A Codebase Someone Else Can Pick Up

We stay inside the conventions the ecosystem already has and we do not invent project-specific abstractions nobody else would know. Any developer can continue the project without a rewrite.

Our Development Technologies

We create modern solutions using cutting-edge technologies

Next.js

Production-grade React applications with SSR

Laravel

Elegant PHP framework for web artisans

React

Building interactive and responsive user interfaces

PostgreSQL

Relational database design, migration and tuning

MongoDB

Document database modelling and aggregation pipelines

PHP

Custom applications and legacy system modernisation

Node.js

Server-side JavaScript for scalable applications

Python

Backend development and data processing solutions

Vue.js

Progressive JavaScript framework for modern web UIs

TypeScript

Type-safe JavaScript for enterprise applications

JavaScript

Modern web development with React, Next.js, and Node.js

Tailwind CSS

Modern utility-first CSS framework

Frequently Asked Questions

Wholesale runs on agreements rather than on a price tag. The same product goes to one customer at one price and to another at a different one, with different minimum quantities, different payment terms and a different credit limit behind each. That is why an off-the-shelf store, which is built to show one price to everybody, never quite fits the trade.

A system built for this works the other way round. It starts from the account, decides what that account may see and what it pays, and only then shows a catalogue. Everything else, the stock a buyer can check, the limit that stops an order and the invoice that lands in your accounting, follows from that one decision. If the system you need is further from the trade than this, readcustom software developmentinstead.